Beauty & personal careE-commerce setupOperations
Cosmaline · Lebanon
10×
daily online ordersScaling a beauty brand from 70 to 700 orders a day
#01CHALLENGE
Online demand was outgrowing the operation: 9% of orders had errors and delivery took up to 7 days.
WHAT I DID
Rebuilt the fulfillment line with a warehouse assembly process and an evening shift, added camera monitoring, automated order-status messages, and signed new last-mile partners.
RESULT
Orders grew from 70 to 700 a day, errors fell from 9% to 0.05%, and 70% of orders arrived the next day. Customer service chats dropped from hundreds to tens a day.





















